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Aesop

Core disciplines: Advertising/Creative, Brand strategy, Branding / design, Integrated marketing

One of the Top 30 most viewed agencies for 2016

Tweet : Jan 16th 2018 16:19
RT @Adweek: Adweek’s Arc Awards: Recognizing the best brand storytelling of 2017: https://t.co/bvz8NYPOmY https://t.co/tZYlbXIyIa
Tweet : Jan 16th 2018 09:48
Already thinking about our holidays... https://t.co/Wtkq12HXkT #brandstorytelling
Tweet : Jan 5th 2018 16:07
And we thought Old Street station was scary enough... https://t.co/O5aN07OQNY
Tweet : Jan 5th 2018 09:20
RT @unstoppabrand: "Here’s the thing – not all stories can be told in one chapter. For consumers to really engage with a #brand story, they
Tweet : Jan 4th 2018 15:23
Read all about our incredible takeover of Belfast Airport for #GameOfThrones. And not a stamp in sight. https://t.co/uDIedKAMeV
Tweet : Jan 2nd 2018 15:06
"They call this the new year, but it's much worse than the old one! We might just as well have kept the other year. I'm completely dissatisfied!" https://t.co/Nivv2mTSPT
Tweet : Dec 21st 2017 11:30
Our Christmas card is one of the best agency cards from around the globe! https://t.co/aXYCNzIqjm
Tweet : Dec 21st 2017 09:42
Episode 4 of the Aesop Christmas Special! (And casually one of the best agency Christmas cards according to @Campaignmag and @TheDrum) #HappyChristmas https://t.co/80NzcaH8kG
Tweet : Dec 20th 2017 12:09
Episode 3 of our Christmas spectacular is live! (one of Campaign's top agency Christmas cards, ahem, https://t.co/BOuQCaydcl) #HappyChristmas https://t.co/1iPstprpmo
Tweet : Dec 20th 2017 09:16
We're in @Campaignmag's top Christmas cards! "Think Aardman’s Creature Comforts with a touch of cosmic horror.” Couldn't have said it better ourselves. https://t.co/BOuQCaydcl
Tweet : Dec 19th 2017 17:43
RT @checkwarner: Stay on the bus; build for the long-term. Brilliant and widely applicable insight from @AesopAgency @frozzieprocope cc @Ot
Tweet : Dec 19th 2017 12:48
More Christmas delight from our festive friends today. Stay tuned for more episodes droppin' every day this week. #HappyChristmas https://t.co/UyJyrbzaMa
Tweet : Dec 19th 2017 12:46
RT @eurobest: You can now catch up on the talks from this year's @eurobest including sessions from @MccannMWG, @aandeddb , @AesopAgency >>
Tweet : Dec 19th 2017 11:35
RT @frozzieprocope: Final part of the Aesop Storytelling Series – Episode 6: Stay on the fucking bus https://t.co/2UzEmW6Shv via @thedrum
Tweet : Dec 19th 2017 11:34
Stay on the f*ckin bus! https://t.co/heS3hE6VqV #brandstorytelling
Tweet : Dec 18th 2017 10:05
Merry Christmas from Aesop! Today we're hearing from Sidney the paranoid snowman, an appalled gingerbread man and other festive friends. Stay tuned for the next episode tomorrow! #HappyChristmas #MichaelBaublé https://t.co/Rj5xQx9xEo
Tweet : Dec 18th 2017 09:26
RT @prweekuknews: HBO turns Belfast International Airport into Westeros Airport: https://t.co/SuGMTr7rIJ #pr #comms @belfastairport @AesopA
Tweet : Dec 14th 2017 11:27
@wordsinspireuk Will Director of Narrative do? (We genuinely have one of those) https://t.co/MdjjmE0Umy
Tweet : Dec 14th 2017 10:43
"Can you imagine the power of a marketing department exclusively staffed with storytellers?" Somebody please hold @markritson's beer... https://t.co/jNEzmErEMT #brandstorytelling
Tweet : Dec 13th 2017 17:52
RT @Campaignmag: .@AesopAgency nabs Oliver creative chief Brian Cooper https://t.co/Btubxhm0lp https://t.co/7cz6sCBxfv
Tweet : Dec 13th 2017 14:46
RT @jim_boulton: Great fun interviewing @quentinsf today, inventor of the web cam https://t.co/jJAyMyLTt5
Tweet : Dec 13th 2017 11:59
Nice to have you here, Brian! https://t.co/sDESddsytq
Tweet : Dec 13th 2017 11:59
Exciting stuff, as our Digital Director @jim_boulton is meeting the inventor of the webcam today at Cambridge Computer Labs.
Tweet : Dec 13th 2017 11:08
Our incredible activation for #GoT at Belfast Airport https://t.co/rNi41A6Zp0 #WesterosIsHere
Tweet : Dec 13th 2017 08:38
#WesterosIsHere! Our incredible airport takeover for HBO's Game of Thrones, and one of their biggest activations yet! https://t.co/xAqpaamLuH #GameOfThones #WinterIsHere
Tweet : Dec 12th 2017 10:04
Whilst @Ryanair holds onto this year’s top airline spot at 51 out of this year's Top 100 brands, all of the airline brands are experiencing turbulence and losing altitude in 2017 with @easyJet bringing up the rear #BrandStorytellingSurvey
Tweet : Dec 11th 2017 15:56
Winter is (nearly) here! Stay tuned for our top secret #GoT project launching tomorrow. #WinterIsHere #GameOfThrones
Tweet : Dec 11th 2017 11:28
Are you surprised by this year’s Top 10 most meaningful brands? Congrats to @HelpforHeroes, @nationaltrust and @macmillancancer for being this year's Top 3 most meaningful brands! #BrandStorytellingSurvey https://t.co/G99TkP8mWy
Tweet : Dec 8th 2017 15:05
Surprise, surprise and congratulations to @JackDanielsUK for you are the brand deemed to have the most character and the best brand personality in our 2017 #BrandStorytellingSurvey!
News : Nov 19th 2015 by Lily Bowden
All great brands have a story to tell. This study, now in its third year, identifies the UK’s top storytelling brands. http://bit.ly/1MkaYIl
News : Apr 2nd 2014 by Jim Paterson
http://www.marketingmagazine.co.uk/article/1287814/storytellers-ed-woodcock-aesop-agency
News : Mar 3rd 2014 by Jim Paterson
Aesop, the brand storytelling agency, was voted Best Breakthrough Agency of the Year at the MAA Best Awards 2014.
News : Nov 12th 2013 by Nick Blenkarne
The Legacy begins tonight. Our fellow storyteller, James Kerr launches his book XV lessons in leadership.
News : Oct 23rd 2013 by Nick Blenkarne
Aesop, the brand storytelling agency, has come up with a striking cover design for GDR Creative intelligence’s 50th Global Innovation Report
News : Oct 10th 2013 by Nick Blenkarne
Aesop’s billboard idea for Bristows shortlisted in Ocean Outdoor’s 2013 digital competition
News : Oct 7th 2013 by Nick Blenkarne
The two-time Grand Slam winner chooses Aesop Agency to create brand identity.
News : Sep 17th 2013 by Nick Blenkarne
Today, Bing revealed its new logo to the world. The Drum came to us for designer Harriet Beesley’s take on the search engine’s new direction
News : Sep 10th 2013 by Nick Blenkarne
Yahoo unveiled its first logo update in 18 years - The Drum asked our executive creative director Martin Grimer for his opinion.
News : Aug 13th 2013 by Nick Blenkarne
Royal Dutch Shell appoint Aesop to develop global communications programme for Deli2Go.
News : Jul 23rd 2013 by Nick Blenkarne
Birra Moretti is running an experiential marketing campaign that will allow Londoners to dine virtually with Italians in Tuscany.
News : Jul 16th 2013 by Nick Blenkarne
Crabtree & Evelyn, the renowned premium beauty brand, has appointed Aesop to help develop its brand communications.
News : Jul 3rd 2013 by Nick Blenkarne
Aesop has been shortlisted for the CIPR awards Supplier of the Year for their internal brand story work with Ovo Energy.
News : Jun 12th 2013 by Nick Blenkarne
Bristows Traditional Bonbons has unveiled a new design and campaign with Aesop, which aims to promote the retro quality of the sweets.
News : Mar 14th 2013 by Nick Blenkarne
Warner Leisure Hotels has announced the appointment of Aesop to create a brand identity to be communicated across all its platforms.
News : Dec 17th 2012 by Nick Blenkarne
Aesop marks the end of a fantastic year with a Best Marketing Campaign win for The Glenlivet brand film at the FoodBev Awards.
News : Dec 4th 2012 by Jim Paterson
Challenger brand turns to the expert storytellers to define Ovo Energy’s narrative and communicate its vision
News : Dec 3rd 2012 by Nick Blenkarne
Aesop turns GreenVale Farm Fresh spuds into some very hot potatoes with light-hearted advertising campaign.
News : Nov 14th 2012 by Jim Paterson
Heineken appoints the brand storytelling agency Aesop to create multimedia campaign for fast growing cider brand Symonds.

Idahoan Perfect Mash - The story of the perfect ingredients...
Idahoan Perfect Mash
(Idahoan Potatoes)
The story of the perfect ingredients...
Advertising/Creative, Brand strategy, Branding / design, Integrated marketing
Bringing Idahoan Perfect Mash from America’s ‘Potato State’ in the US to the UK.
Nov 29th 2017 14:47:19
Boodles - The Story of an Exceptional Jeweller...
Boodles
(Boodles)
The Story of an Exceptional Jeweller...
Advertising/Creative, Branding / design
Using narrative thinking to reposition Boodles as ‘Jewellers of Exception’...
Feb 21st 2017 15:18:47
NHS Blood and Transplant - The story of kidney-shaped love...
NHS Blood and Transplant
(NHS)
The story of kidney-shaped love...
Advertising/Creative, Integrated marketing
Raising awareness for altruistic living kidney donation this Valentine's Day
Feb 14th 2017 16:10:14
Game of Thrones - The story of a cultural phenomenon...
Game of Thrones
(HBO)
The story of a cultural phenomenon...
Branding / design
HBO asked us to weave a little magic with their Seasons 1-6 box set and Season 6 exclusive sleeves
Nov 17th 2016 12:47:07
British Heart Foundation  - The story of a healthy heart...
British Heart Foundation
(British Heart Foundation )
The story of a healthy heart...
Branding / design
Working with the BHF and their ambassador Pippa Middleton to raise awareness and much needed funds.
Nov 17th 2016 12:46:58

Case studies


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